Johnny Aldred Johnny Aldred Copy Editor, Performance Marketing World

Out of stock: can you turn supply chain issues to your advantage?

As shortages hit the headlines again, affiliates and advertisers have an opportunity to fight back by offering alternative supply routes.


Scanning for dead and out-of-stock links can help brands and agencies keep the customer satisfied even when conditions are tricky, says Jaime Singson, Senior Product and Content Marketing Director, impact.com…

If you're shopping online right now, one in every 50 pages you visit will likely show an out-of-stock message. That’s what Adobe Analytics discovered in research conducted for a report released November 9. According to the report, more than 2billion instances across 18 categories of products were listed as out of stock online. That's up 33 percent from last October and 325 percent since October 2019. 

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